Cadillac and Visionaire present “Richard Avedon – Moving Image” Exhibition

Attention fashionistas and art lovers! There is still time to see the “Richard Avedon – Moving Image” Exhibition at The Gallery at Cadillac House in New York City. Unveiled on September 8th, the exhibit is open to the public until Friday, September 30, 2016.

Filled with various forms of Avedon’s work celebrating his 60 year-tenure as the preeminent fashion photographer who shaped contemporary image-making and international aesthetics, the installation includes a 1996 series of CKbe perfume commercials inspired by the subjects’ authentic experiences and personal desires featuring personalities of the era such as Kate Moss, James King and more.

Also featured is a selection of never-before-seen films from The Richard Avedon Foundation archives that document revealing moments from Calvin Klein Jeans casting interviews with models from the 1980s and 1990s including Shari Belafonte, Berry Berenson, Andie MacDowell and Rachel Williams.

The gallery opening was attended by Lauren Hutton, Pat Cleveland (both who are featured in the exhibit), James Kaliardos and Cecilia Dean of Visionaire, Eric Rutherford, Chelsea Leyland, Timo Weiland, Mia Moretti and Margot of The Dolls, Mary Alice Stephenson, Heather Marks, Stella Schnabel and more.

Avedon’s pioneering notions on the psychology of film and advertising, wherein he propels forward the idea that it is not necessarily product, but rather aspiration and projection being sold—a revolutionary notion at the time – is evident in the additional works displayed in the exhibit: Catherine Deneuve not only reciting her lines but rather revealing her personal truths through Avedon’s process for the 1972 Chanel No 5 series and short films from 1973 that were commissioned for Japanese apparel brand, Jun Ropé, where Avedon stars as himself in the process of shooting models and actresses including Lauren Hutton, Jean Shrimpton, Veruschka von Lenhdorff and Anjelica Huston.

Whether stylized and maximal, or raw and personal, the highly influential works contained within “RICHARD AVEDON — MOVING IMAGE” explore Avedon’s thoroughly researched processes, meditate on the relationships that exist between director and subject, and reveal the artistry of his incredible film work.

The “RICHARD AVEDON – MOVING IMAGE” exhibit continues Cadillac and Visionaire’s curational partnership at Cadillac House, challenging the conventional perceptions of a gallery experience, by creating interactive, multi-sensory and perceptive-altering installations that are open to the public. It will be open to the public at Cadillac House (330 Hudson Street) from September 8 – September 30, weekdays 7AM – 7PM and weekends from 10AM – 7PM.

Exhibition design by Visionaire in collaboration with Marla Weinhoff, set designer and long-time Avedon collaborator. Digital Video Transfers by Rainbow Video Duplicating, Inc. Production by Tom Palmer / PSA.

Photos by Getty Images, courtesy of Richard Avedon – Moving Image Exhibit